Licensing Expo provides scant first glance at 2012 G.I. Joe logo

Well, lookie here.  The marketing and licensing blitz is already getting warmed up.

Now, I knew this licensing expo was going on, but I guess I didn’t necessarily expect anything G.I. Joe related to make an appearance.  Truth be told, it really didn’t, but there is apparently a sign present, and the sign indicates:

“A New Day.

A New Mission.

A New Joe.”

If that isn’t a way to try and coerce the viewing public to overlook that last G.I. Joe movie and give it another try, I don’t know what is.  The logo pulls elements from G.I. Joe: Renegades, so who knows for sure if this is anything final, but it’s there, and I’m talking about it.  Check out the mirrored image below (originally from, and a big thanks to Jay of Entertainment News International for the intel!