Hasbro partnering with 3D Systems on 3D “Play Products” for their brands

Very interesting article out of the Wall Street Journal, who reports that 3D Printing company 3D Systems Corp is partnering with Hasbro to create a new 3D playground for Hasbro’s large portfolio of games and toys.

3D Systems Corp is one of the largest manufacturers of three dimensional printers, and has recently acquired Gentle Giant, a well known toy/collectible design and manufacturing company in their own right.

This could create some interesting opportunities for kids and fans, as Hasbro leverages this new agreement to perhaps expand their brands.  Time will tell how this all shakes out, but definitely an interesting twist leading up to Toy Fair.

Check out the article right here.

3D Systems

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