Happy 30th Anniversary Sunbow G.I. Joe!

First and foremost, a big thanks to James McFadden for realizing this information and posting about it over on the Hasslein Books blog. It’s tough to think that it’s really been three decades since the first installment of the MASS Device hit TV screens everywhere.

I was an eight year old kid living in Plymouth, NH at the time and clearly remember those advertisements with Duke vaulting through laser fire and macking on Scarlett about his “green sheets”, and I was forever enthralled. While it would be Larry Hama’s immortal comics in the 80’s that fully captured my G.I. Joe childhood, the spark was ignited by the MASS Device and the Revenge of Cobra, and those two mini-series still stand apart as some of the best examples of 80’s animation in history.

Happy Anniversary to the Sunbow G.I. Joe series! I’m sure I’m not alone in hoping that the next generation gets an equal chance to relive G.I. Joe magic through animation some day.


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