UFC using Sunbow G.I. Joe clips in guerrilla marketing ploy

In a strange move that is sure not to piss of our Hasbro Legal Overlords, the Ultimate Fighting Championship has dipped into the Sunbow G.I. Joe vault to bring us some admittedly hilarious promos for their upcoming Brock Lesnar and Alistair Overeem fight.

While the legalities are probably a gray area (parody seems to be able to skate relatively free, see Fensler Films) I can’t argue that these are pretty hilarious, even if I can’t tell Overeem from Wolverine.

Check out the clips below, courtesy of Youtube and BloodyElbow.com.

3 thoughts on “UFC using Sunbow G.I. Joe clips in guerrilla marketing ploy

  1. Lesnar by second round ref stoppage. Fifteen years of UFCs have taught us to NEVER pick a striker over a wrestler, right?

    (Also, someone needs to cast Brock as Road Pig in GI Joe 3.)

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